Affiliate Disclosure
Last Updated: 2026
Our Affiliate Relationships
Avarc's True North (avarcastruenorth.ca) is a sports betting review and information website. We earn affiliate commissions when you click on links to casino and sportsbook partners and complete qualifying actions such as account registration or deposits.
How Commissions Work
When you click an affiliate link on our site and sign up with one of our partner operators, we receive a commission at no additional cost to you. This is how we fund our editorial operations and keep our content free for readers.
Editorial Independence
Our affiliate commissions do not influence our editorial rankings, reviews, or recommendations. We evaluate and rank sportsbooks and casinos based on objective criteria including:
- Licensing and regulatory compliance
- Security and player protection measures
- Bet variety and odds competitiveness
- Customer service quality
- User experience and interface design
Our editorial team maintains strict independence from our commercial partnerships.
Identifying Affiliate Links
Affiliate and sponsored links are identified by:
- A clear "Affiliate Link" or "Sponsored" label near the button or link
- Hover tooltips explaining the affiliate relationship
- Disclosure language within review content
Canadian Compliance
This disclosure complies with the Advertising Standards Council (ASC) guidelines for affiliate marketing transparency in Canada and aligns with industry best practices for responsible disclosure.
Reader Responsibility
We encourage you to:
- Read all terms and conditions before signing up with any operator
- Only gamble with money you can afford to lose
- Verify operator licensing independently
- Set betting limits and use responsible gambling tools
- Contact us if you have questions about any disclosure or link
Contact Us
If you have questions about our affiliate relationships or this disclosure, please contact our editorial team at [email protected].